Is TV Buying Next In Line For Brand In-Housing?

Is TV Buying Next In Line For Brand In-Housing? BY TIM CROSS ON MARCH 6, 2019 As connected TV advertising grows, the ability to buy TV inventory programmatically would in theory create the opportunity for brands to bring TV buying in-house. But are brand advertisers taking up the opportunity? Several DSPs VAN spoke with said they have seen […]

TV Apps Design for Android TV

The Android TV user interface provides the launch pad for your app’s big screen experience. This page provides a quick overview of how your app appears and how users can interact with it on Android TV. For more information about how to design for Android TV, see the Android TV design guidelines. Note: Your app must meet […]

Amazon Fire TV – Design and User Experience Guidelines

Source: https://developer.amazon.com/docs/fire-tv/design-and-user-experience-guidelines.html Television user interface design differs significantly from the design for desktop computers, tablets, or phones. These guidelines will help you become familiar with the design principles for a 10-foot UI and help you integrate your application and its design into the Amazon Fire TV user interface. General Principles Use these principles to guide […]

tvOS Design Themes

Source: https://developer.apple.com/design/human-interface-guidelines/tvos/overview/home-screen/ tvOS Design Themes Apple products are known for connecting people with content. This feeling of connection is expected from Apple TV, even though it isn’t a device that you hold or touch directly. In many households, Apple TV sits in the living room, bringing people together for entertainment and conversation. Apple TV is a […]

Designing for Television

An introduction to the basic ingredients of a TV UI Source : https://medium.com/this-also/designing-for-television-part-1-54508432830f Welcome to the new Golden Age of television. Not only is there more great television being produced than ever before, but we also have more choice in how we watch our favorite shows. And while we can access these shows anywhere and anytime through our computers, […]

The Future Of Connected TV: Ads, Not Subscriptions

“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Mark Zagorski, CEO at Telaria. Hear him speak at the upcoming Industry Preview conference, January 17-18 in NYC. Sure, over-the-top (OTT) subscription content is all the rage. It’s buzzy, still new and the market is bullish on […]

Hulu hits 20MN subs as it inks DreamWorks deal

Leading over-the-top service Hulu has surpassed 20 million US subscribers, just ahead of pinning down a brace of content deals at its 2018 upfront event, including a major coup with DreamWorks Animation. The streaming company, which has seen an 18% increase in subscribers since the end of 2017, has inked a big agreement with DreamWorks […]

Online media to overtake linear TV viewing in 2018

MAY 3, 2018 11.26 EUROPE/LONDON BY CHRIS DZIADUL Time spent with online media will overtake time spent with linear TV for the first time globally this year, according to GroupM. Indeed, the findings of its State of Digital report show that online will have a 38% share, TV 37% and the remainder spread primarily across print and […]

vMVPD and D2C revenues to rocket eightfold

  vMVPD and D2C revenues will reach $24 billion by 2023 – eight times the $3 billion recorded in 2017, according to the vMVPD and D2C TV Forecasts report. Source: Digital TV Research vMVPD will overshadow D2C with its revenues more than triple the D2C total by 2023 in the 17 countries covered in the […]

Three reasons every major TV programmer will launch a DTC service

Three reasons every major TV programmer will launch a DTC service 18 Apr, 2018 Colin Dixon CBS has done it, Disney is doing it, and Discovery is thinking about it. Launching direct-to-consumer services is the new wave of television. Here are three reasons why every major TV programmer will take the DTC plunge. Discovery CEO David […]

IAB Tech Lab releases OTT advertising guidelines

The IAB Technology Laboratory has released new guidelines for advertising on over-the-top (OTT) platforms, providing, it said, a technical framework for improving consumers’ video ad experiences across smart TVs, connected devices and other systems. Available for public comment from 3 May 2018, the technical guidelines are designed to give instructions on best practices for delivering […]

Engaging each viewer with a personalized streaming service

Written by Jason Friedlander , April 2017 Television has long set the standard for quality in-home video experiences. Thus, as consumers embraced the anywhere, anytime viewing capabilities afforded by streaming video — first on their computers and then on their smartphones, tablets and connected TVs — they applied a similar standard to the over-the-top (OTT) […]

Netflix: AV1 is our primary next-gen codec

 NAB 2018: Netflix will begin live streaming in AV1 by the end of this year and said the codec will help it reach its next 100 million members. Netflix is a founding board member of AOMedia (Alliance for Open Media), the industry consortium behind the AV1 royalty-free video coding format. Together with Microsoft, Google and […]

ViXi Video CMS V3.0 is available for beta customer

Woo Media Video CMS V3.0 is available for beta customer with some new cool features Video GEO restrictions per title Device Manager – Manage rights per device Household and sub accounts Personalized TV Guide + Info-bar for large screens “ZapApp” theme for Live TV, Radio, Podcasts and VOD WOO Media provides content owners, producers and […]