Roku Launches Channel for Kids, Partners With Lionsgate, Mattel Set-top box and connected TV platform Roku continues to expand its free ad-supported viewing options with the debut of the Kids and Family channel, available today. The channel offers over 7,000 TV shows and movies from 20 partners including Lionsgate, Mattel, All Spark (a Hasbro Company), […]
Addressable advertising set to rocket
/in News /by ViXi TVNetflix will stop working on some older Samsung TVs, Roku devices next month And other devices
/in News /by ViXi TVKey Cord-Cutting Statistics in 2019 – Is Cable TV Dead?
/in News /by ViXi TVHub Survey Finds OTT Subscription Fatigue: 66% Dropping Subs
/in News /by ViXi TVDTC brands splash the cash in 2019
/in News /by ViXi TVHisense gains European first for Roku TV licensing
/in News /by ViXi TVRoku will have 72M users by 2022, analyst says
/in News /by ViXi TVThe first thing you see on an LG smart TV is now an ad
/in News /by ViXi TVLG Electronics is now placing native ad units in the launch bar of its smart TVs, specifically pitching entertainment advertisers to buy their way onto the big screen. The South Korean-based TV maker first tested the units in March, and they are now widely available. Matthew Durgin, LG’s US head of content innovation, said the company […]
Roku’s 9.2 Update is Now Rolling Out to Select Roku TVs With Faster Channel Loading, Improved Voice Commands, and More
/in News /by ViXi TVBack in September, Roku announced that Roku OS 9.2 will begin rolling out to Roku Players and Roku TVs in the coming weeks. Now Roku has started that rollout with select Roku TVs getting the 9.2 updates. Not all Roku Players and Roku TVs have received the update but select TCL Roku TVs owners have reported getting […]
2019 Roku Ultra vs 2018 Roku Ultra – User Speed Test & Unboxing
/in News /by ViXi TVRoku and Amazon Now Control Nearly 70% of U.S. Streaming Media Player Market
/in News /by ViXi TVLatest Parks Associates numbers further illustrate the marginalization of Apple TV and Google What had been a wide-open market for OTT ecosystems just a few years ago is now a lot more decided. Roku and Amazon Fire TV have increased their dominance over the U.S. streaming media player (SMP) market and now control nearly 70% of […]
IPG Study Finds Roku Ads More Effective Than Linear
/in News /by ViXi TVTwit.tv publishers are now able to VIX their content into branded smart TV application.
/in News /by ViXi TVRoku Launches Channel for Kids, Partners With Lionsgate, Mattel
/in News /by ViXi TVRoku Launches Channel for Kids, Partners With Lionsgate, Mattel Set-top box and connected TV platform Roku continues to expand its free ad-supported viewing options with the debut of the Kids and Family channel, available today. The channel offers over 7,000 TV shows and movies from 20 partners including Lionsgate, Mattel, All Spark (a Hasbro Company), […]
Amobee launches connected TV, multiscreen advertising data marketplace
/in News /by ViXi TVDetailsJoseph O’Halloran| 17 August 2019 Global digital advertising technology provider Amobee has unveiled what it calls a ‘comprehensive’ advertising data marketplace providing brands and agencies with access to a library of data for activation across connected TV and converged cross-screen campaigns. Explaining the launch, Amobee said that until recently, activating data for connected TV and […]
VIXI API Connectors to 3rd party OVPs
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